Wednesday, December 17, 2008


“Is Green Print Sustainable??
We’ll I Yahoo and Google searched the above quote. Both combined for over 24,933,000 pages. Wow! The answer I believe is yes, what do you think?
I do believe that the path to being Green has to be taken carefully, ensuring our customers receive the Quality, Customer Service and Price they(you) are accustomed to.
Below are some of the Green Options we currently offer and our opinions on how they are working.
Inks- Soy based pms & Nu Centura Process printing inks
Positive’s- The inks print and react the same as traditional oil based inks and are an easy way to make your print job more eco friendly without hurting the wallet. Nu Centura, a Soy & Vegetable Oil based ink has been working great. DeFrance has been exclusively using this ink since early 2008 and have nothing but good things to say about it. The ink looks the same as oil based but dry’s harder protecting from scratching and scuffing, this allows piece’s that go in the mail not to be coated. Soy Plus inks are Soy oil based which are used regularly with our Letterpress and Green conscious customers. My hope is in 2009 DeFrance will switch completely to Soy based pms inks benefiting all of our customers & the environment.
Negative’s- None so far
Paper- 100% Cotton, Recycled PC(Post Consumer) and FSC (Forest Stewardship Council) certified papers
Positive’s – All of the stocks print wonderfully and as each day passes there are more and more options available allowing our customers to find stock that fits their specific need. Using these types of paper ensures that we are using fewer trees, therefore having less impact on our environment. We hope that in 2009 we can help you make the switch to these great papers.
Negative’s -In saying the above, our customers for the most part are still shying away from these options because of price and availability. No matter how you slice it, businesses have to make money and when buyers are looking to cut cost on a project, paper can be a huge chunk. Until prices can be more competitive and stock is available in the same time frame as traditional paper I believe we will continue to see this.
A few thoughts, more will come as we test, try and use new materials.
DeFrance’s 2008 stationery was printed on 100% Cotton Somerset

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